Links and Comments 16/11

http://www.newmediacampaigns.com/page/political-online-advertising-strategies-near-election-day

A valuable insight about Adwords: target the long-tail: you want to reach voters who are researching issues, voters who are likely to be undecided (example here: “North Carolina unemployement rate”)

http://www.huffingtonpost.com/michael-maslansky/hope-and-change-20-its-th_b_766839.html?ref=twitter

If you listen to the Tea Party candidates…actually listen to what they (as opposed to the media filters) are saying, you start to hear the [...]

Links and links

http://brownstonecommunications.blogspot.com/2009/11/viral-marketing-and-social-networking.html

Two interesting things here: argues that Obama learned from Howard Dean’s campaign in 2004; the latter was the first to have used the internet during a campaign. Secondly, consider this question:
“The universe is changed. How many of you on Twitter today were on Twitter when Hillary Clinton started campaigning for the Presidency and the [...]